Category Archives: Blog

Buying e-mail List? Do’s and Dont’s and mistakes to avoid

By Sudheer Kiran DO’S OF BUYING E-MAIL LISTS Reputable Data Vendors Do your research and find a reputable list vendor for your e-mail list needs. Don’t just jump for more contacts or

5 Steps to Create a Differentiation Strategy

By Lee W. Frederiksen, Ph.D A business can have the best product or service in the world and offer it at the best price and still fail. Why is that? Because they