Search Engine Marketing (SEM)

SEM imageSearch Engine Marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising.

At Strut Marketing, our Search Engine Marketing (SEM) professionals partner with our clients to deliver the most effective Pay per click (PPC) campaign management programs. We uphold industry wide ethical business standards and combine industry best practices with in-house research and technology to deliver winning campaigns. From campaign creation to optimization testing, Strut Marketing is committed to excellence. Our SEM services are designed to increase traffic and more importantly to increase conversions.

Benefits of effective SEM campaigns,

    • Advanced OptimizationStrut Marketing ensures the most efficient campaign performance by employing both rules-based and portfolio-based bidding algorithms
    • Campaign Organization – By taking the time to truly understand our clients’ businesses, we develop the most sophisticated campaign solutions for optimal performance.
    • Testing & Evaluation – In order to ensure that our clients campaigns are successful, our dedicated team of experienced professionals implements both A/B and multi variable testing to achieve maximum results.
    • Creative Copy Writingour SEM professionals write effective ad copy that is well optimized so as to ensure our clients ads are relevant in the various search engines
    • Landing Page Creationeffective landing page solutions are provided by our staff to cater for our clients’ customers so as to enable them to achieve their desired goals appropriately.

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